Zegna Winter 2025: The Art of Italian Craftsmanship
The Zegna Winter 2025 show felt like stepping into a time capsule, taking us on a voyage through the brand’s rich history. It was a journey through time, a tribute to heritage, and a testament to the remarkable legacy. Set against scenery that evoked the Australian landscapes where the famous Vellus Aureum wool originated, the collection revealed itself like a narrative, intertwining the past, present, and future.
The focus on heritage was reflected in the collection itself. The Zegna Winter 2025 collection was centered around a deep appreciation for tradition, evident in the redesigned silhouettes influenced by founder Ermenegildo Zegna’s personal style and the meticulous craftsmanship seen in each piece. The show celebrated the enduring spirit of Vellus Aureum, a representation of the unwavering quest for excellence that has characterized the brand for many years. Artistic director Alessandro Sartori skillfully interpreted this rich legacy in a modern context.
The collection was a fascinating exploration of contrasting elements. Classic tailoring was given a modern twist with deconstructed lines and oversized shapes, giving the looks a contemporary and relaxed vibe. Luxurious materials such as cashmere and corduroy provided richness and warmth, while striking patterns and whimsical details added a playful touch. The collection achieved a balance of sophistication and approachability, ideal for the modern man looking to showcase his unique style. It included essential pieces like deconstructed blazers with low, two-button fastenings, oversized coats featuring cashfur collars, spacious blousons with lapels or stand-up collars and elastic waists, chunky knitwear, a revamped Il Conte jacket, washed Oxford suits, loafers with thick soles, stylish eyeglasses, and soft shoulder bags. The color scheme consisted of a tonal blend of neutral shades, complemented by pops of vibrant colors.
The presentation highlighted the lasting significance of skilled craftsmanship and the timeless appeal of Italian style. It served as a reminder that true luxury goes beyond simply having the best materials; it also involves recognising their history and valuing the human effort that transforms them into something special.
Image Credit: Zegna